Jaclyn Daughtry, the owner of A&E Salon, left us with very simple instructions - a sleek website that stands out and highlights the Salon's innovative membership program. For company that firmly believes in "the less is more" philosophy, this was music to our ears.
The beauty of Somerville Smoke Shop's website is not in excess. Rather, it is the lack of it that makes this a successful project for us. The design of this site works in conjunction with all the features to lead each group of target audience to the product they are looking for. Every word, image, button or link serves just one purpose - to convince customers buy their product(s) of choice from Somerville Smoke Shop. A focused target audience invariably leads to higher conversion rates. And, isn't that the end goal for any retailer?
Hillsborough Barber Shop, dating back to 1959, is a long-standing institution in our town. It's a typical old-school barber shop - an appointment-free, cash only establishment reminiscent of simpler times. When Anthony Rosati, owner and barber-in-chief at Hillsborough Barber Shop, asked us to create a brand new website for his shop, we jumped at the chance to give an old favorite a digital makeover!
Imagine this! A couple that lives and breathes the glitz and glamor of the Los Angeles Wedding Planning scene, is about to take the plunge. They have seen it all and been a part of it all. In short, it's a tall order to take their breath away, especially when it comes to weddings. They approached us to build their wedding website. And we, at EXPRESEO DESIGNS, happily took on the daunting task of impressing them.